55 Best Subscription Gifts in 2023 for Valentine’s Day: Trade Coffee, Stitch Fix, UrbanStems


Whether you’re short on ideas or running out of time to shop, there’s a wide array of subscription gifts that will make any gift-giving occasion a hit (and which can arrive within seconds of purchasing, making them some of the best last-minute gifts). Don’t worry about hunting for a unique gift for someone who seems to have everything—we’ve got you covered with something that they’ll love for Christmas, birthdays, anniversaries, weddings, holidays like Father’s Day, Mother’s Day, the rapidly approaching Valentine’s Day, and beyond.

What are subscription gifts?

The best subscription services either curate (or let your recipient curate) boxes of goodies tailored to your loved one’s tastes and varied interests. For the person who uses their skin care routine as a stress reliever, a beauty subscription box can introduce them to popular and trending beauty products or include their personal tried-and-true favorites. If their closet could use a refresh, there are clothing subscription boxes that pair them with a stylist and let them try before they buy, and lingerie subscription boxes will send high-end lacy goodies. If they’re big on fitness and like streaming workouts from their living room, an activewear subscription box, fitness subscription box, or adventure-based subscription could be ideal, letting them try a variety of new gear and accessories. Perhaps a snack subscription to indulge in their midday cravings? No matter your loved one’s tastes, you’ll find subscription gifts for men and women that will truly suit them.

What are the benefits of giving a subscription gift?

Subscriptions make for meaningful gifts that give your loved one presents that last beyond a single day—and allows them to sample products they may never have splurged for or even considered on their own. Plus they make excellent last-minute gifts. When sent, subscriptions usually arrive in the form of emailed gift cards, so you don’t have to worry about the timing of the shipping (that’s up to the person who subscribes). Best of all, once ordered, most subscription boxes arrive on a weekly, monthly, bimonthly, or quarterly cadence, so you’re really giving multiple gifts in one.

What are the best subscription boxes?

Whether you’re shopping for a parent, sibling, BFF, boss, or an event like a graduation, you can add a little more joy to your giftees’ lives with one of these thoughtful subscription gifts. Since there are hundreds of deluxe options to choose from, we’ve narrowed down the playing field by rounding up a few of our favorites below, including wine subscriptions like Winc, lingerie subscriptions like AdoreMe Elite, coffee subscriptions like Atlas Coffee Club and Trade Coffee, pet subscription boxes like BarkBox, meal delivery services like Home Chef, plant delivery services, and so much more. The clock is ticking if you’re ordering for February 14, so don’t hesitate to buy when you find the best subscription box for your person.

For even more present picks, check out all of the best gift ideas of 2023.


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